Andrew Cushing ([email protected])

Creative director: ANDREW CUSHING

CopyWriter: Clark McCaskill

illustration: marjan farsad

The makers of Hint water were introducing a new line of sunscreens and wanted to generate buzz around the product launch. We created a series of custom illustrations and GIFs that integrated the brand alongside copy explaining the product’s benefits. These images lived within an article hyping the new sunscreens, and were also designed to be distributed as standalone social assets.