role: Concept/Copy
Policygenius partnered with the wedding experts at Zola to create an organic co-branded Instagram carousel explaining why newlyweds should care about insurance. Following its launch, the carousel post drove 18% more total engagements than our average total engagements across all Instagram posts year-to-date. The post was also one of the most-shared organic posts of 2021.
Design: Nastia Kobzarenko
Copy: Francine Crociata
